Our practice of intellectual property (IP) focuses on enforcing and defending legal rights in intangible assets, particularly in the creative, commercial, and technological sectors. Core areas of dispute often include trademark infringement, passing off, copyright infringement, and increasingly, media and image protection.
Trademark infringement involves the unauthorised use of a registered trademark—or a mark that is confusingly similar—leading to consumer deception and dilution of the brand’s value.
Passing off is a common law action that protects unregistered trademarks and business goodwill.
Copyright infringement addresses unauthorised use of original works such as films, music, software, literary works, and visual art.
Media and image protection encompasses the unauthorised use of a person’s likeness, identity, or content in advertising, publications, or digital platforms. This area overlaps with privacy law, publicity rights, and copyright, and is especially relevant in the age of social media, deepfakes, and AI-generated content.
Together, these IP practice areas serve to protect creative works, brand identity, and individual rights, ensuring accountability and preserving the integrity of intellectual and personal property in both traditional and digital environments.
